Factors That Affect The Value of Your Home in Today’s Market

Location

•   Location is the single most important factor in determining the value of your home.

Competition

•   Prospective buyers compare your property against competing properties.
•   Buyers will perceive value based upon properties that have sold or are available in the area.

Timing

•   Property values are affected by the current real estate market
•   As the real estate market cannot be manipulated, a flexible marketing plan should
be developed which analyzesthe current marketing conditions and individual features of the property.

Condition

•   The condition of the property affects the price and speed of the sale.
•   As prospective buyers often make purchases based on emotion, first impressions are important.
•   Optimizing the physical appearance of your home will maximize the buyer’s perception of value.

Price

•   Pricing your home properly from the beginning is an important factor in determining the time it will take to sell your home
•   Re-viewing this home marketing plan will assist you in determining the best possible asking price.